It is the new Juana de Arco’s winter collection.
The name is a play of words and sounds that we give to the girl PONCH PUNCH.
A strong woman with the power of the poncho. Autochthonous and authentic. Multicolor and from the mountain.
The collection is basically inspired by the Hill of seven colors of Purmamarca, Jujuy. From there we take the context that surrounds the mountain. Colors, types, animals and plants.
So we use the llama, the cactus, the heart and the mountain itself.
This collection also has its roots in a previous one, JUANALLAMA.